Experience

Resume

12+ years of SEO and digital marketing leadership, from in-house teams to agency client work.

Work history

  1. Aug 2022 – Current

    Head of SEO

    Beyond Marketing

    • Manage a team of 8 remote contract SEOs and oversee all daily activities.
    • [ADD METRIC]
  2. Apr 2017 – Aug 2022

    SEO Manager

    Beyond Marketing

    • Owned the agency-client relationship for numerous clients across industries: full-service SEO, monthly blog content for each client, regular reporting.
    • [ADD METRIC]
  3. Mar 2021 – Apr 2022

    Digital Marketing Manager

    Zix | OpenText

    • Managed digital marketing split 50/50 between SEO and paid advertising (search and social). Retained post-acquisition to rebuild a neglected paid strategy and SEO strategy.
    • [ADD METRIC]
  4. Oct 2015 – [end date]

    Director of Digital Marketing

    Santander Consumer USA

    • Managed all digital marketing for a team of 6, including social media strategy (outbound, customer service, HR/recruiting), email campaigns and account management.
    • [ADD METRIC]
  5. 2014 – 2015

    Digital Marketing Manager

    Santander Consumer USA

    • Managed main website SEO and inbound marketing programs; analyzed performance across analytics platforms.
    • [ADD METRIC]
  6. 2013 – 2015

    SEO Analyst

    Santander Consumer USA

    • Managed SEO projects across sites, brands and keyword spaces; led site optimization and online reputation work.
    • [ADD METRIC]

Skills

  • Search Engine Optimization
  • SEO Site Audits
  • Technical SEO
  • Management Experience
  • Digital Marketing Management
  • Cross-Functional Leadership
  • Customer-Focused Innovation